Wednesday, 28 May 2014

INTERNET MARKETING

Internet marketing or you can say online marking are used for advertising.
Depending on whom you ask about  the term online marketing or internet marketing can mean a variety of things. At one time, Internet marketing consists mostly of having a website or placing banner ads on the other websites. And on the other end of the spectrum, there are lots of companies telling you that you can make a fortune overnight on the Internet and who try to sell you some form of "Internet marketing program.
Every online marketing takes different amount of energy, time and also money to implement.
Each one have different results depends on the efforts and skills of the person pursuing them, the effectiveness of the and the site being targeted.
There are several techniques that affects online marketing some of the techniques are as follows.

Search engine optimization

To increase traffic on a website search engine optimization is the best option, it is the best and most valuable technique to receive the traffic and attention. It will help in to increase the customers for online business. It is the best technique for online marketing.

Link building

Link building is natural as well as manual. Link building  is called natural when the other site puts up the link on their own and link building is manual when the receiving site has asked for the link.
Link building is related to SEO.

Brand / direct traffic

The highest quality traffic is direct. Direct traffic means that the people who have visited a site earlier have come back again because they remember its name or they have put it in their favorites. Visitors who returns don't cost anything in time or in money. As the direct traffic increases, the brand will also become popular and more valuable to the audience.
Social media

Nowadays social media play a very important role in online marketing, Facebook, Twitter, google + and other social media receive a great deal of attention in the online market. Facebook fan page likes, comments and shares help in the promotion of a product's brand. Twitter is less oriented towards the brand and more toward response.

Advertising

Use banners, videos and Facebook ads for branding and contextual search engine ads.

Blogging

Blog on a website is used to draw attention. Blog on another website and link back to build links and enhance SEO.
The blog should be of at least 400 words and it should be added three times a week. The blog will get the frequency and depth needed to generate meaningful traffic and SEO. Blogging is an online marketing strategy.
Email marketing

Email also plays  an important role in online marketing. There are various  sites that have email newsletters with thousands and even tens of thousands of subscribers.

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